Sovereign Trust Insurance PLC (STI) joined the media industry in bringing the year 2007 to an impressive close by partnering with Diamond Publications, organizers of the 16th Annual Diamond Awards for Media Excellence (DAME), which recently took place in Lagos.
Communications/Brand Manager of Sovereign Trust Insurance, Mr. Segun Bankole, said that the company has signed on with DAME to sponsor the Insurance Journalist of the Year category of the annual media awards event as from 2008.
“The media in any society act as the barometer for social conscience and they must be celebrated and motivated to continue to play this very critical role,” Bankole said.
The well-attended event, which boasted the presence of the Publisher of Vanguard newspaper, Mr. Sam Amuka – Pemu, the Chairman of the DAME Board of Directors, Mr. Moses Ihonde and a representative of the United Nations Children’s Education Fund (UNICEF), Ms Christine Johns, among others.
Bankole enjoined other organisations to partner with DAME to provide a robust platform in promoting healthy professional competition among journalists as well as encourage increased creativity and standards in reporting, especially at this period of recapitalisation of the insurance and financial services sector in the country.
“There is a constant need to learn and improve in any profession. The vital role that the media plays in the society makes this need even more urgent. The public will get the best from the media when there is a challenge to continually raise the standard of reporting and what better compensation is there other than recognition of good work from critics and your peers,” Bankole said, adding, “We hope that this move will get other organisations more involved in giving back and supporting excellence in this industry.”
Sovereign Trust Insurance, which commenced business on Monday 2nd January, 1995 and is wholly owned by Nigerians, is in its 12th year of operations. With its burgeoning customer base, the company has seen increase in profits on an annual basis. The range of products and services offered by Sovereign Trust Insurance Plc cuts across non-life, vehicle, Engineering and Manufacturing and the oil and gas.
For more information on Sovereign Trust Insurance, please visit: HYPERLINK "http://www.sti.com.ng" www.sti.com.ng